Chobani Flip Peanutty S’mores Yogurt

The experience

The Chobani Flip line includes a 5-ounce mini-cup of yogurt and a little sidecar of goodies to mix in. It's a fun setup that makes you feel like you're mixing a little mischief into your healthful snack.

The Peanutty S’mores flavor includes these s’moresy elements:

• Marshmallow-flavor greek yogurt
• Mixins: mini-peanut cocoa chips, graham cracker dust, and mini peanut butter cups (sans chocolate coating)

Strengths: beauty and a great story

Chobani's branding and product packaging is always so tasteful and elegant. The illustrations on the lid are beautiful, and the color palette is spot on.

Also, Chobani is the epitome of organic, clean eating. The list of ingredients for this product includes "essence of unicorn" and "sun-dried rainbow extract." You get ample protein from the milk of Swiss Alps cows, all who receive daily spa treatments while their little calves are in tended to in daycow're.

I am not a fan of greek-style yogurt, so I had to consult my wife after spitting out my first bite and retching. After taking a couple bites, she confirmed that it is good greek-style yogurt and tasted a little like marshmallow.

Weakness: where's the s’mores? And is this really all that healthful?

My first meaningful exposure to yogurt was Yoplait, which is basically dessert disguised as breakfast. I took a Yoplait factory tour once, and I distinctly remember a man laughing like a super villain while dumping vials of high fructose corn syrup into a large industrial vat of yogurt. The cows outside were beaten and constantly told that they were worthless vessels of hate and evil.

While eating Chobani Peanutty S’mores, all I can really taste is tangy greek-style yogurt. A couple times, I got a bite with a peanut butter cup and could taste some peanut butter. That's all. Full stop.

Like I said, I had to ask my wife—with her refined greek yogurt palate—if she could taste marshmallow. (I couldn't.) I have to take her word for it and be a little generous on the marshmallow rating.

The graham cracker dust and peanut butter cocoa chips only changed the texture of the yogurt, and I couldn't taste chocolate or graham cracker at all.

Lastly, is this product really all that healthful of a choice? Yes, it's a good source of milk protein, and it's nice that there are no GMOs or harmful anti-biotics used. But the marshmallow flavoring and those little candy bits (that I couldn't taste) add a lot of sugar to the equation with little fiber to balance it out.

Repeating my first point for the final verdict

If you love Chobani and/or greek yogurt, you may be able to detect some peanutty s’mores flavor in Peanutty S’mores yogurt. Just don't trick yourself into thinking this product is a great "healthy lifestyle" choice.

If you're looking to spend your sugar budget on a s’mores-flavored treat, I strongly suggest that you try something else—anything else.